Constant Contact, Mail Chimp, Facebook, WordPress, Twitter, Linked INSocial Media Marketing is critical and includes: E-mail blasts like that of: Constant Contact and Mail Chimp, reciprocal link exchange, related news articles, blogs which should be  integrated into the website,  ads in the local papers and shopping papers, Twitter, Facebook, LinkedIn etc.

Here are some examples for the Monadnock Region of NH:

News

The Shopper News
The Keene Sentinel

Radio

Monadnock Radio Group: WKNE FM and more!
K-Rock

T.V.

Cheshire T.V.